Intuition Is the New Business Intelligence
- Leah Sonaria

- Jul 25
- 2 min read
Updated: Sep 18

In an age where data is doubling every 12 hours and AI tools are optimizing faster than most humans can think, there’s only one form of intelligence that can keep up:
Your intuition.
That quiet inner signal. The embodied knowing. The full-body yes or no. The pulse of the field before the evidence shows up on paper.
Welcome to the next frontier of business analytics: field-based decision making.
Lagging indicators are too slow. Revenue trends, engagement scores, churn rates—by the time those numbers show you what's happening, the field has already moved on.
But your intuition? It’s real-time. It can read subtle shifts in energy, relational dynamics, and timing. It knows when a product is ready, when a team member is misaligned, or when a pivot is necessary before the data says so.
And when trained properly, it’s more reliable than guesswork or over-analysis.
What Is Field-Based Decision Making? At Coherence Culture, we define it as the ability to:
Sense subtle dynamics in people, timing, and organizational patterns
Read the energetic landscape of a team, room, or market
Make decisions based on resonance, signal clarity, and somatic intelligence
Recognize when logic is being hijacked by fear or conditioning
It’s not anti-data. It’s post-data. It’s the art of feeling into the future before it solidifies.
Why Intuition Beats Linear Strategy
Strategy is static. Intuition is adaptive.
Strategy relies on what worked. Intuition tunes into what wants to emerge.
Strategy can be manipulated. Intuition doesn’t lie.
When your intuition is attuned and your field is clear, decisions become cleaner, faster, and more aligned. You don’t second-guess. You know.
Training Intuitive Leaders Is Our Superpower At Coherence Culture, we help CEOs and teams:
Decondition false intuition from trauma or overthinking
Distinguish emotional reactivity from somatic truth
Build robust containers for field sensing and signal amplification
Re-pattern decision-making loops with energetic precision
We also map the intuitive dynamics of an entire organization:
Who holds signal clarity?
Where is distortion coming from?
What happens when fear runs the strategy?
How can teams entrain to resonance instead of roles?
The Future Belongs to the Synchronized As the pace of change accelerates, the advantage will go to those who can:
Sense before they see
Move before they’re told
Decide before it’s obvious
Field-based decision making is not just the edge. It is the next business operating system.
So yes—intuition is the new company compass. Not as a replacement for data. But as the intelligence that leads it.
Let’s train your field. Let’s sharpen your signal. Let’s make decisions from the future.
Coherence Culture offers executive field advisory, intuitive decision-making training, and organizational attunement programs for visionary leaders ready to move at the speed of trust. To book your free 45 minute Resonance Call, click HERE.



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